Tempo Talks: A Conversation with Rob Niece

THE RELEASE

Hailing from Louisville, Kentucky, the trailblazing rap artist Rob Niece is igniting the music world with his highly-anticipated album "Per My Last Album," released on April 12th exclusively on RobNiece.com. You can hear a portion of the album on DSP’s as well. Known for his unique style and impressive lyrics, Rob Niece engages audiences with his captivating approach to hip-hop music.

"Per My Last Album" exemplifies Rob Niece's artistic evolution through a diverse array of tracks that reveal his thought-provoking lyrics, infectious beats, and innovative production. The album's compelling journey encompasses introspective tracks delving into personal battles and achievements as well as high-energy anthems that command attention, offering an engaging experience for rap enthusiasts and music lovers alike. "I'm excited to finally release 'Per My Last Album' to my fans," said Rob Niece. "This album represents a significant milestone in my artistic journey, and I'm grateful for the opportunity to share my music with the world. I hope my fans enjoy the album as much as I enjoyed creating it." As Rob Niece's prominence continues to grow, "Per My Last Album" is poised to further establish him as a rising luminary in the rap genre.

THE INTERVIEW

What song or moment in time sparked your passion for music?
It’s funny I get this question a lot and I can never pin point a time. We had a family computer and like this super skinny microphone at our house when I was like 7 and somehow I found a recording software called Audacity and FL studio to make beats. So I literally taught myself everything, it’s crazy when I look back at how young I was.

I had made like a few mixtapes/albums whatever you want to call it while I was in grade school. I was selling my CDs to to every soccer mom, class mate, teacher in our school. My rap name was Homie G, crazy. I’ve evolved a lot from then. But yea somehow music just has been in my blood my entire life.

If you had to create a Mount Rushmore of inspiration, what four individuals molded the artist you are today?

Ludacris might be favorite rapper of all time for real. Back for the first time, Word of Mouf, crazy albums. I don’t know why he doesn’t get more credit for his run for real. Getting a Ludacris feature would be legendary. Jay Z, his word play is just insane. Lyrically I just don’t get how he comes up with some of the things he says. Same with Wayne, somehow Wayne can say the simplest line and it’s something no one else has ever said and the nastiest bar ever. Then Drake, all around he’s just Lebron. Theres nothing he can’t really do, and does it at a top level.

People tell me that I sound like him a lot which I kinda hate, like I don’t want to rap like anyone else or sound like anyone else, but I guess its a compliment too.

But there’s a lot of other artist that are inspirational and kind of laid out a path for what I’ve done and wanting to do. J Cole, Kendrick, Kanye (up to 2016), I like Childish Gambino a lot too he doest get enough credit.

How does your creative process work from the moment you develop the idea to the completion of the record?

As far as ideas it’s a wild process. Certain songs are plotted out before hand, my phone has hundreds song ideas, samples I want to flip, bars I want to work in somewhere.

Most ideas are real topics that have happened to me, so honestly I need enough time to go by or actually sit with the idea long enough to even be able to say some things.

I do a lot of things in batches too, so I might go 2 months and only make beats and focus on production. Then I might record for the next month, I don’t really finish every record. I know really early if its going to be dope or not. So ill make like 40 rough drafts of songs essentially, and finish like the best 10-15 and from there still only keep like 5. This helps me get the best music. I also stopped writing down lyrics, and just going.

As for this release, who is the producer and what about the production moved you?

I produced 2 of the 3 records on this EP, and for the full album at RobNiece.com I did I think about 9 of the 14. Production is just a vibe, like it either catches me or it doesn’t and I move honestly. Like soon as I start Paint the City Red, the words just came out of me and I knew it would be special.

When it comes to the songwriting on this record, what is the message you want to get across to your listeners?

I love making records that just feel good. Like I just know when a song makes me feel good about myself and is solid riding/gym music and thats what I like to make a lot of the time. I always create and like envision 20 thousand people, and I’m like, is this something people can sing in unison. I want to make people feel better about themselves, so all of three of these records are exactly that. I think thats our job as artist.

If not this I’m trying to rap my ass off, I love word play and just the art of a subtle double entendre.

And then the rest of my songs are probably me venting or getting something off my chest. Some of the best songs I’ve made are real things I’ve been through, or songs that I look at as a time capsule for the world and really just my family to have forever. It’s wild but music is one things thats literally timeless. That’s one of the coolest things about what I do.

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