Each Measure Feature: Cr0w4y

FEATURE

Cr0w4y’s latest single “FIND BETTER” is a totally self-made feat of musical prowess flaunting a feel-good sound and totally solo production. From lyricism to production, this techno artist from Sarpsborg, Norway, doesn’t hold back from challenging his every facet.

Cr0w4y is a familiar satisfaction for techno and house lovers. Listing Avicii as a main inspiration, Cr0w4y has his own take on techno, mixing the pulsating beats with the tangy riffs and detailed textures in some layers of his sound. Bound together with a heart-thumping bassline, “FIND BETTER” is an obvious pick to get a party started. Starting with a slow build, the tune layers with a perfect balance of frequencies, mixing bright, percussive, and deep sounds into one big party. At almost five minutes, it’s perfect length and journey that builds and drops enough to have a good shakeout on the dance floor. The upbeat tempo secretly infuses a personal message of the ups and downs of love and breakups, perhaps an inadvertent message and encouragement for the medicine of music and dance.

With a steady climb of listeners and singles, Cr0w4y has been lingering on the radar for a while. It’s no wonder the production of this latest hit is just as skillful as his past successes. This latest track, though, was motivated by the desire to infuse beats with vocals. It may come as a delightful surprise that even the beautifully elegant vocals are Cr0w4y's own, using a voice changer to bring a new sound. A truly innovative and modern twist to the scene, Cr0w4y’s hunger for new forms of music-making is truly admirable.

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