Each Measure Feature: Alex McArtor

FEATURE

As a singer-songwriter out of Los Angeles, Alex McArtor has already been making waves in the music industry. At just 22 years old, her previous EPs have earned critical acclaim from iconic publications like Spin, Alternative Press, and Billboard. McArtor’s been praised for her young talents by music insiders and she’s been featured across several prominent blogs. She’s garnered many accolades, including being named a Taco Bell Feed the Beat Top New Artist to highlight her status as a rising star. 

Produced by Grammy Award-nominated Benny Cassette, McArtor’s latest release, “In the Dark,” stands as a powerful anthem of empowerment and reclaiming self-worth. While going for a late-night walk in Paris and listening to Roxy Music and the Cars, McArtor found inspiration for “In the Dark.” She crafted a song that embodies the theme of taking back one’s power and overcoming situations that would drain you. “In the Dark” has a catchy beat and a vibe that’s easy to get lost in. The song showcases McArtor’s vocal and lyrical abilities to capture listeners and convey triumph. With “In the Dark,” McArtor proves she has a compelling message and a unique sound to influence the music scene and satisfy listeners, old and new.

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